Course Description
In a time when design-driven companies consistently outperform other stock market companies, Business Innovation foregrounds design thinking and assumption-based business planning tools to promote an iterative, human-centred approach to innovation and the transformation of business products, services, and processes.
This course is structured around two of the following three key areas:
- Designing business
- Sustaining business
- Transforming business
The key areas are covered through the following contexts:
- Innovation
- Decision-making and project management
- Financial literacy and information management
- Global, local and digital perspectives
Fundamental business concepts and ideas taught will include:
- The nature and structure of business
- Sources of finance
- Forms of ownership
- Legal responsibilities and requirements
Assessment Type & Weighting
| Business Model | 30% |
| Business Skills | 40% |
| Business Plan and Pitch | 30% |
Semester Offered
Full Year